Today, businesses struggle to measure the effectiveness of their messaging campaigns and many still rely on metrics like click-through rates and open rates, which provide only a...
Jenny Mashford:
In an increasingly competitive financial landscape, the ability to deliver personalised experiences has become more than just a nice-to-have — it’s a critical differentiator. At...
Today, we’re excited to unveil Drive, our new product which brings breakthrough levels of performance to data discovery and communications. Using generative technology, we’re...