With credit unions being as mission-driven as they are, ensuring you’re delivering high-quality financial experiences and solutions tailored to each member’s unique financial journey is crucial to your success.
But how can partnering with Bud empower credit unions like yours to better serve your members?
Transaction data is one of the richest sources of value any credit union holds but many financial institutions don’t know what sort of information to pull out, or how to do it at scale.
With Bud’s market-leading enrichment, categorization and enrichment capabilities, all of those key insights are surfaced so you can do what you do best - focus on improving your members’ financial health.
How? By equipping you with a holistic view of their financial profiles so you have the data-driven insights needed to succeed.
Using Bud’s powerful business intelligence and customer analytics solution, Drive, credit unions can understand just how many of their members are living paycheck-to-paycheck, leveraging payday or BNPL loans, have had a recent reduction/loss of income and more. This means credit unions can truly understand and support members, whether they're looking to repair their credit, consolidate debt or even save for a home.
Through democratized access to both data analysis and exploration with no technical expertise required, team members across any department can accurately and effectively leverage data-centric insights to inform conversations, decision making and even product offerings.
Using the data-driven customer segments devised by Drive, we enable credit unions to meet their members where they’re at, influence them to save more money with intuitive PFM features and also deliver hyper-personalized services tailored to each unique individual’s financial goals.
By accurately identifying key member segments, you'll be able to offer the right product to the right person at the right time, backed by actionable insights and not guesswork - ensuring you're able to serve your members more effectively.
Through informed, ground-truth conversations that take into account a member’s entire financial situation, credit unions can work more closely with individual members to stimulate a dialog around promoting better financial habits or plans for achieving financial goals.
This proactive approach to member support positions credit unions as trusted financial partners readily available to help them achieve their financial goals.
Armed with a complete visualization of their member bases’ financial situations, you can more effectively support members with personalized recommendations, advice and product offerings that can promote positive financial outcomes for everyone involved.
By combining Bud’s solutions, credit unions advance their ability to:
In turn, providing a plethora of benefits to their members, including but not limited to:
Interested in discovering more about advancing your digital offerings and more effectively serving your members in 2024 and beyond?
Make sure to register for our upcoming credit unions webinar with actionable insights and strategies you don’t want to miss!