To make every financial decision simple by turning transactional data into rich customer insight
Founded in 2015, Bud began life as an education platform designed to improve people's financial wellbeing. Now, Bud is a platform used by global banks to harness the power of open banking and to make life better for their customers.
What we do
Key stats
Our data principles
Security first
We put the security of data above all else and use advanced encryption techniques.
Built for privacy
We train machine learning models on anonymised data to protect people’s privacy.
User-centred
We only use data to benefit people and build tools to meet their needs.
Transparent and Open
We make sure our clients understand how and why we use data because we believe in responsible innovation.
Accountable and robust
We’re accountable to clients and regulators (including the FCA and ICO) and we hold our team to the highest standards.
No compromises
We’d rather step away from an opportunity than compromise on these principles.
Our investors
Our board
Ed Maslaveckas
CEO, Bud
George Dunning
COO, Bud
Raman Bahtia
Group CEO, Starling Bank
Gail Russell
Global Head of Customer Experience, HSBC
Lord Stanley Fink
Advisor
Marc Meunier
Partner, TDR Capital
Kelli Fielding
Chief Product Officer, TransUnion (UK)