In conversation with Zopa's Director of Mobile Product
"How quickly were you up-and-running with Bud? And how quickly did you start to see business value from the partnership? "
Kian Wanner, Zopa
It took 2.5 months for a team of 3-4 developers for us to go from the first architecture discussion in Bud's offices to the first end-to-end open banking connection. Customers were able to make an open banking connection and start seeing Insights into finances driven by open banking data around one month later. We kept the roll out slow as a precaution to protect customers’ experience with Zopa Bank, but we started to notice a real change in customer adoption and engagement soon after.
"How does your partnership with Bud help you differentiate from the competition? How will it help to futureproof the business?"
Kian Wanner, Zopa
Customers are increasingly multi-banked, so being able to meaningfully solve customers’ problems, build deep relationships with them, and provide a full and accurate view of their finances in one place is critical to Zopa Bank’s mission to become Britain’s best bank. By leveraging Bud’s technology, we can build and ship experiences easier and faster.
"Bud’s categorization is market-leading, with greater than 98% accuracy. What’s the impact of that in terms of the insights you’re sending?"
Kian Wanner, Zopa
Our insights tool helps customers better understand their finances through tailored information, so it’s key that we have high accuracy in how we categorize and interpret their financial data.
Bud’s accuracy helps us foster trust with customers and ensures they know their money and can make more informed financial decisions. This helps us to enhance overall customer satisfaction without overwhelming them with unnecessary information. Without this accuracy, customers would see less value from our money management tools and we wouldn’t be able to provide the same great level of experience.
"What’s the one thing you would tell Bud’s prospects who are selecting vendors about your experience with Bud?"
Kian Wanner, Zopa
Beyond its technology, Bud’s key strength is their approach to partnerships, where the team is genuinely keen to work with you and get better with you over time. Zopa Bank and Bud regularly communicate, share product visions, and provide feedback to continuously improve the outcomes that we’re able to drive for customers.
Want to know how Bud can empower more informed financial decisions for your customers?
Get in touch today!
